Arena Breakout: Infinite
Official Website and Game
Privacy Policy
Last Updated: 8 May 2024
Thank you for using Proxima Beta’s (as defined below) products and services! We respect your concerns about privacy and appreciate your trust and confidence in us.
Please note that this privacy policy (“Privacy Policy”) only applies to the Arena Breakout: Infinite website (“Website”) and game (“Game” and together with the Website, the "Services”). If you use any other products or services, please refer to the privacy policy for that particular product or service.
If you have any questions about anything in this Privacy Policy, or want to exercise any rights you may have, please contact us.
For the purpose of data protection laws, the data controller of your personal information in relation to the Services is Proxima Beta Pte. Limited (“we”, “us”, “our”, or “Proxima Beta”).
SUMMARY
Here is a summary of the information contained in this Privacy Policy. You can find more detail by clicking ‘More Information’.
What information do we need to be able to provide the Services? | Website
Game
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How will we use your information? |
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Who do we share your information with? |
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Where do we process your information? |
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How long do we keep your information? |
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How can I exercise my rights over my information? |
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How will we notify you of changes? |
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Welcome to Arena Breakout: Infinite!
This Privacy Policy explains the when, how and why when it comes to the processing of your personal information in connection with the Services and sets out your choices and rights in relation to that information. Please read it carefully – it will allow you to understand how we collect and use your information, and how you can control it.
Please note that this Privacy Policy only applies to the Services. If you use any other products or services please refer to the privacy policy for that particular product or service.
If you do not agree to the processing of your personal information in the way this Privacy Policy describes, please do not provide your information when requested and stop using the Services. By using the Services you are acknowledging how we process your personal information as described in this Privacy Policy.
For the purpose of data protection laws, the data controller of your personal information in relation to the Services is Proxima Beta Pte. Limited (“we”, “us”, “our”, or “Proxima Beta”).
If you have any questions about anything in this Privacy Policy, or want to exercise any rights you may have, please contact us to reach out data protection officer. We have representatives for data protection purposes listed here.
We use cookies and other similar technologies (“Cookies”) to enhance your experience using the Website. Cookies are small files which, when placed on your device, enable us to provide certain features and functionalities. For more information about our Cookies policy, click here.
Children must not use the Services for any purpose. By children, we mean users under the age of 18 years old; or in the case of a region where the minimum age for processing personal information differs, such different age. Other than as provided above, we do not knowingly collect personal information from children under these ages for any purpose. If you believe that we have personal information of a child under these ages without lawful consent, or if you are the parent or guardian of the user and wish to withdraw consent, please contact us.
This section provides more detail on the types of personal information we collect from you, and why.
For users who live in the United Kingdom, it also identifies the legal basis under which we process your data.
Personal Information | Use | Legal Basis (where applicable) |
Website only | ||
Information you provide to us (either directly or through a third party) | ||
Age information (for users in certain jurisdictions): • Date of birth - we only process this momentarily to confirm your age status (adult / minor) and do not store this on our servers. • Age status – whether you are a minor / adult | We use this information to verify your age if you are a user in certain regions. | Date of birth: N/A Age status: To comply with our legal obligations under applicable laws. |
IP address and country For IP address, we only process this momentarily and do not store this on our servers. | We use this information to:
| It is in our legitimate interests to ensure the correct version of the Website is shown to users depending on their location. |
Email address |
| We use this information with your consent. |
Cookies information (collected via Google Analytics) including the following:
| We use this information to maintain and monitor the performance of the Website and to improve the Website and the services it offers to our visitors. Please refer to our Cookies Policy here for more details. | It is in our legitimate interest to use this information to monitor the performance of, and to improve, our services and the Website. |
Website and Game | ||
Account registration data: When you register for a LIP Account, we collect your email address, username and password. | We use this information to allow you to register and create and login to your account for the Services. | Necessary to perform our contract with you to provide the Services. |
Game only | ||
Information you provide to us (either directly or through a third party) | ||
Game survey data (aggregated data):
The survey will indicate which data fields are mandatory / optional to provide. If you choose to participate in an in-game survey, we will only receive an aggregated report of the above data. | We use this information to allow you to complete the survey (if you wish to participate) in-app (using IMUR). | We use this information with your consent. |
Information generated as part of the Game | ||
Real time voice data:
| We use this information to:
| Necessary to perform our contract with you to provide the Game. |
| It is in our legitimate interest to improve the Game. | |
Chat data: OpenID, roleID, text chat Chat data is processed to enable public chats and private chats within the Game. Please note that we do not store public chat data on our server. | We facilitate the posting of your text chat communications with other users. | Necessary to perform our contract with you to provide the Game. |
Notification data: OpenID and device ID | We use this information to send you in-game notifications and announcements (e.g. the game will be launched tomorrow) relating to the Game if you have opted in to receiving them. | We use this information with your consent. |
Data analytics data (report key statistics): Common information for data reporting including event name, stage number, stage name, stage status, stage error code, game ID, stage time. | We use this information to report key statistics from the processes of log-in and Game update. | It's in our legitimate interest to use this information to monitor the success and smooth operation of the Game. |
ACE PC game anti-cheating data: OpenID, MAC address, operating system version, in-game screenshots (which may contain nicknames and chats of you and your teammates (this information will be obfuscated), and game scenes) which we collect only if suspicious behaviour is identified in relation to your account | We use this information for provide anti-cheat detection and countermeasures. | It is in our legitimate interest to ensure the security of our Game, to provide a fair environment for players, and to improve the Game. |
Analytics and profiling data (collected via and shared with Appsflyer, a third party SDK):
| We use this information to carry out data analytics, app performance analytics and profiling for ad attribution purposes to understand how our users interact with advertisements. | It is in our legitimate interests to use this information to monitor the success of our advertising and marketing programs. |
Crash-related information: operating system name, graphics card name, CPU type, machine memory, resolution, process name, startup time, and IP address. | We use this information to locate and resolve crash issues. | It is in our legitimate interest to improve the Game. |
Game performance analysis data:
| We use this information to report on gameplay performance, statistics and analysis. | It is in our legitimate interest to measure and analyse the performance of the Game. |
Device class analysis data: CPU model, GPU information, phone memory, device brand, RAM, ROM, device model, device name. | We use this information to analyze game performance based on device hardware information. | It is in our legitimate interest to ensure the functioning of, and improve, the Game. |
Buried data analysis: CPU model, GPU information, device brand, input and output IP address, device manufacturer, ROM, RAM, CPU architecture, remaining memory, device model, device name | We use this information to carry out analytics on the performance and functioning of the Game based on device hardware from different manufacturers. | It is in our legitimate interest to ensure the functioning of, and improve, the Game. . |
Statistic and analysis data: OpenID, device brand, model, name and manufacturer. | We use this information to report on statistics related to the Game’s frequency of experiencing a down system. | It is in our legitimate interest to ensure the proper functioning of the Game. |
Network performance data: OpenID, device name and model. | We use this information to monitor network quality and performance. | It is in our legitimate interest to ensure the proper functioning of the Game. |
Device performance data: Phone memory, device brand, device system version, device manufacturer, ROM, screen resolution, RAM, system time, device model, device ID, device name, CPU model, CPU architecture, app list, SDK version, IP address, mobile network code, network type, application package name, application version. | We use this information to monitor device performance during the Game and improve your experience when playing the Game. | It is in our legitimate interest to measure and analyse the performance of the Game. |
Game data: OpenID, IP address (only kept in aggregated format for server improvement), device model, game play statistics (e.g. level, nickname) | We use this information to store your game account information. | Necessary to perform our contract with you to provide the Game. |
Log data: OpenID, nickname and property, player key operations in Game, player game level, task list, battle records, team information. | We use this information for debugging purposes. | It is in our legitimate interest to ensure the security and functionality of the Game, to provide a fair and secure environment for players and to improve the Game. |
Optimisation data: OpenID, RoleID, nickname | We use this information to store user account information. | Necessary to perform our contract with you to provide the Game. |
We have servers for the Services in Singapore. We also have support, engineering and other teams who may support the Services, including from Singapore and the PRC.
Only where necessary will we share your personal information with third parties. Situations where this occur are:
We have information security and access policies that limit access to our systems and technology, and we protect data through the use of technological protection measures such as encryption.
Unfortunately, the transmission of information via the internet is not completely secure. Although we will implement and maintain reasonable measures to protect your personal information, we cannot guarantee the security of the information transmitted through the Services or otherwise via the Internet; any transmission is at your own risk.
We do not keep your data for longer than is necessary to fulfil the relevant purpose described above unless we are required or permitted to do so under law. If we retain your information beyond the retention periods set out below, for example to comply with applicable laws, we will store it separately from other types of personal information.
Personal Information | Retention Policy |
Website | |
Country Age status | Stored for the lifetime of your LIP Account or until account deletion in accordance with your request, upon which it will be deleted within 30 days. Where you do not request for account deletion, such data will be retained for 30 days after the Website is shut down before it is deleted. |
Date of birth | We do not store this information. This is processed device side only. |
IP address | We do not store this information. We process this momentarily and this is automatically deleted once location of user has been detected. |
Email address | For as long as you subscribe to receive newsletters from us. If you unsubscribe, your data will be deleted within 30 days. |
Cookies information | Stored for 1 year by Google Analytics. |
Website and Game | |
Account registration data | Stored for the lifetime of your LIP Account or until account deletion in accordance with your request, upon which it will be deleted within 30 days. Where you do not request for account deletion, such data will be retained for 30 days after the Website is shut down before it is deleted. |
Game | |
Data analytics data | Stored for the lifetime of your LIP Account or until account deletion in accordance with your request, upon which it will be deleted within 30 days. Where you do not request for account deletion, such data will be retained for 30 days after the Game is shut down before it is deleted. |
Crash-related information | 3 months or deleted within 30 days from end of the CBT or as soon as possible upon account deletion request, whichever is earlier. |
Game survey data ACE PC game anti-cheating data Analytics and profiling data (Appsflyer) Network performance data Game data Log data Optimisation data | Stored for 30 days or when you request for an account/data deletion, in which case the data will be deleted within 30 days the request, whichever is earlier. |
Real time voice data | We do not store this information. This is processed momentarily only. |
Chat data | Public chat data: We do not store this information. This is processed momentarily only. Private chat data: If the other user has seen the message, the data will be deleted immediately and is not stored on our servers. If the user has not seen the message, it will be saved on our server after it is sent and until the other user has read the message, or deleted within 30 days upon your request, whichever is earlier. |
Notification data Device class analysis data Buried data analysis Statistics and analysis data | Stored for 30 days. |
Game performance analysis data | 3 months or deleted within 30 days from end of CBT or as soon as possible upon account deletion request, whichever is earlier. |
Device performance data | Stored for 90 days or when you request for an account/data deletion, in which case the data will be deleted within 30 days the request, whichever is earlier. |
Some jurisdictions’ laws grant specific rights to users of the Services. Please refer to the Supplemental Jurisdiction-Specific Terms, or the applicable laws in your jurisdiction, for an overview of specific rights that apply to persons subject to data protection laws in the listed jurisdictions and how these can be exercised.
You may have certain rights in relation to the personal information we hold about you. Some of these only apply in certain circumstances (as set out in more detail below). You can exercise some of these rights directly by accessing and updating the information in your account. If you believe we hold any other personal information about you, please contact us.
Access
You may have the right to access personal information we hold about you, how we use it, and who we share it with. You can access the personal information you have made available as part of your account by logging into your account.
Portability
You may have the right to receive a copy of certain personal information we process about you. For example, in certain jurisdictions this can comprise personal information we process on the basis of your consent (e.g., survey information) or pursuant to our contract with you (e.g., account name), as described above in Section 3 (How We Process Your Personal Information). We will provide further information to you about transferring this data if you make such a request.
Correction
You may have the right to correct personal information we hold that is inaccurate. You can access the personal information we hold about you by logging into your account.
Erasure
You may be able to delete your account, or remove certain personal information, by logging into your account. We may need to retain personal information if there are valid grounds under data protection laws for us to do so (for example, for the defence of legal claims or freedom of expression) but we will let you know if that is the case. Where you have requested that we erase personal information that has been made available publicly on the Services and there are grounds for erasure, we will use reasonable steps to try to tell others that are displaying the personal information or providing links to the personal information to erase it too.
Restriction of Processing to Storage Only
You may have a right to require that we stop processing the personal information we hold about you (other than for storage purposes in certain circumstances). Please note, however, that if we stop processing the personal information, we may use it again if there are valid grounds under data protection laws for us to do so (for example, for the defence of legal claims or for another’s protection). Where we agree to stop processing the personal information, we will take steps to tell any third party to whom we have disclosed the relevant personal information so that they can stop processing it too.
Objection
You may have the right to object to our processing of your personal information. If you wish to do so, please contact us.
Consent Withdrawal
To the extent provided by applicable laws and regulations, you may withdraw consent you previously provided to us for certain processing activities by contacting us. Where consent is required to process your personal information, if you do not consent to the processing or if you withdraw your consent we may not be able to deliver the expected service. Please note that the right to withdraw consent is only available if the legal basis for processing information is consent.
Announcements
We may from time to time send you announcements when we consider it necessary to do so (for example, when we temporarily suspend access to the Services for maintenance, or security, privacy or administrative-related communications). These are essential system and service-related announcements and you are not able to opt-out of these notifications, which are not promotional in nature.
Advertising
You may choose to stop receiving personalised advertising or marketing promotions from us by following the opt-out instructions included our emails, or by contacting us.
Please get in touch with us if you have any questions. You can reach us in the first instance at:
Email: dpo_uamo@proximabeta.com
We will endeavour to deal with your request as soon as possible. This is without prejudice to any right you may have to launch a claim with a data protection authority in the region in which you live or work where you think we have infringed data protection laws.
If we make any changes to this Privacy Policy we will post the updated Privacy Policy here. Please check this page frequently to see if there are any updates or changes to this Privacy Policy.
Jurisdiction | Representative | Address | Contact details |
UK | Image Frame Investment (UK) Limited | 4th Floor 80 Strand, London, United Kingdom WC2R 0RL | dpo_uamo@proximabeta.com |
SUPPLEMENTAL JURISDICTION-SPECIFIC TERMS
Some jurisdictions’ laws contain additional terms for users of the Services, which are set out in this section. If you are a user located in one of the jurisdictions below, the terms set out below under the name of your jurisdiction apply to you in addition to the terms set out in our Privacy Policy above.
Canada
If you are located in Canada and wish to obtain written information about our policies and practices with respect to our service providers located outside Canada, you may contact us. Where we use service providers who might have access to your personal information, we require them to have privacy and security standards that are comparable to ours. We use contracts and other measures with our service providers to maintain the confidentiality and security of your personal information and to prevent it from being used for any purpose other than as provided in this Privacy Policy.
Singapore
By accepting this Privacy Policy, you consent to the collection, use and disclosure of personal data as set out in this Privacy Policy, including cross-border transfer of your information to any country or region where we have databases or affiliates and, in particular, the locations specified in Section 4 (How We Store and Share Your Personal Information). In situations where consent is not obtained, Proxima Beta collects, uses, or discloses personal data in accordance with an exception under the Personal Data Protection Act 2012 or as required or authorized by any other applicable law.
You have the right to access your personal information, how we use it, and who we share it with. You have the right to correct any of your personal information that is inaccurate.
Our designated data protection officer for the purposes of compliance with the Personal Data Protection Act 2012 can be contacted here.
United States
For purposes of this section, “personal information” and “sensitive personal information” have the meanings given in the California Consumer Privacy Act of 2018 (as amended by the California Privacy Rights Act of 2020) (“CCPA”), and respectively include the terms “personal data” and “sensitive data” as defined in the Colorado Privacy Act (“CPA”), the Connecticut Act Concerning Personal Data Privacy and Online Monitoring (“CTDPA”), the Utah Consumer Privacy Act (“UCPA”) and the Virginia Consumer Data Protection Act (“VCDPA”), (collectively, “US State Laws”). The terms do not include information excluded from the scope of US State Laws.
Collection and Disclosure of Personal Information
Over the past 12 months, we have collected and disclosed for a business purpose the following categories of personal information, including sensitive personal information (denoted by *), from or about you or your device:
We collect and disclose your personal information, including sensitive personal information, for the following purposes:
For additional information about what each type of personal information is used for, see Section 3 (How We Process Your Personal Information).
We disclose each of the categories of personal information that we collect as described in Section 4 (How We Store and Share Your Personal Information).
In the past 12 months, we have not sold or shared personal information of California residents within the meaning of “sold” and “share” in the CCPA. And we have no knowledge of any sale or sharing of personal information of users under 16 years of age.
In addition, we do not use or disclose sensitive personal information for purposes other than to perform the services reasonably expected by an average consumer who requests those services or as otherwise permitted by US State Laws.
Retention of Your Personal Information
The retention period varies among the different categories of data collected. For detailed information about the retention period for any specific category of data, see this chart in the main portion of the Privacy Policy.
Rights under US State Laws:
Depending on where you live, you may have some or all of the rights listed below in relation to information that we have collected about you. However, these rights are not absolute, and in certain cases, we may decline your request as permitted by law.
How to Exercise Your Rights
First, you may wish to log into your account and manage your data from there. Depending on where you live, you may also exercise your rights, if any, regarding other data by contacting us. We may take steps to verify your identity before complying with your request to protect your privacy and security, and may decline your request if we are unable to verify your identity. To verify your identity, we may need the following information from you: your first name, last name, address, phone number, date of birth and email address.
Depending on where you live, you may exercise these rights yourself or you may also designate an authorized agent to make these requests on your behalf. In order for us to process the request, you must provide the authorized agent with signed written permission. We reserve the request to require the agent to verify their own identity and to confirm directly with you that you have provided the authorized agent permission to submit the request.
In addition, where applicable, we will provide you with more information about our appeal process. When you submit a request or launch an appeal, we will limit our collection of your information to only what is necessary to securely fulfil your request or process your appeal. We will not require you or your authorized agent to pay a fee for the verification of your request or appeal.
Questions
If you have questions or concerns regarding this Privacy Policy, please contact us.